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Posts Tagged ‘statistics’

Users Over 55 Quitting Facebook: The Baby Boom Times Over?

Via Mashable
by Josh Catone
According to new data from Inside Facebook, users over the age of 55 haven’t been as actively using Facebook over the past two months after triple digit growth in that demographic earlier this year. The report has resulted in speculation that while older people are trying Facebook, they’re not sticking around.
Between November [...]

Boring Holidays = Social Networking Extravaganza

Via Mashable

December 30, 2008 - 4:16 pm PDT - by Adam Ostrow

There are a lot of reasons that social networks experience a bump in traffic during the holidays. For one, lots of people are off from work or school. Moreover, there simply isn’t that much else going on – a [...]

Pew survey shows online news overtaking print in the US

Via ARS Technica
By John Timmer | Published: December 28, 2008 - 09:10PM CT
People who have followed the development of the Internet are probably well aware of the Pew Charitable Trust, which has tracked the growth of the web through its Internet & American Life Project. But a separate arm of the Pew, the Research [...]

Facebook Is Gaining Ground On Google In Time Spent On The Internet

Via Tech Crunch
by Erick Schonfeld on December 18, 2008
Facebook long ago passed MySpace in global visitors and time spent on the site, but now it appears to be gaining ground on Google.
A couple days ago, Facebook released some new statistics on user growth and engagement on the site. It now has more than [...]

Is RSS adoption peaking?

Via Bogging Me Blogging You
By Ed Lee
On Monday, technology analyst house Forrester released a report that demonstrated consumer adoption of RSS had reached 11 per cent (versus almost 50 per cent of interactive marketers) and wonders:
“What’s holding RSS back?” (available to you for just $279.00)
The report, as blogged by Steve Rubel at Micropersuasion, included the [...]

ComScore: YouTube Now 25 Percent Of All Google Searches

Via Tech Crunch
by Erick Schonfeld on December 18, 2008

Video search on YouTube accounts for a quarter of all Google search queries in the U.S., according to the latest search engine numbers from comScore. Its monthly qSearch report, which was released on Thursday night, breaks out the number of searches conducted on YouTube. If [...]

Just How Stupid And Poor Are MySpace Users, Exactly?

Via Tech Crunch
by Michael Arrington on December 1, 2008
If you thought Randall Stross’ attack on Tesla yesterday was in poor taste, wait until you read what Michael Wolff has to say about MySpace. In a dinner interview with BusinessWeek columnist Jon Fine, Wolff says:
…if you’re on MySpace now, you’re a [expletive] cretin. And [...]

Maybe Canadians Have More Friends

Via the New York Times
By ALEX MINDLIN
Published: November 30, 2008
Canadian Internet users are far more likely than Americans to use a social networking Web site, according to September figures released by the research firm comScore. That number is consistent with Canadians’ generally heavy use of sophisticated Internet features like online video. “We joke that it’s [...]

Reconciling Social Technographics and 90-9-1

Via Groundswell
by Josh Bernoff

Forrester’s Social Technographics surveys show that when
it comes to social content 21% of online US consumers are Creators, 37% are
Critics (those who react to content created by others), and 69% are Spectators.

The 90-9-1 principle, recently publicized by Community
Guy Jake McKee at 90-9-1.com, says that in a community, the rule of thumb [...]

IAB Reports U.S. Online Advertising Almost $5.9 Billion In The Third Quarter

Via Tech Crunch
by Erick Schonfeld on November 20, 2008

The Interactive Advertising Bureau and PricewaterhouseCoopers just released their quarterly report on U.S. online advertising revenues. For the quarter, they estimate online advertising revenues were almost $5.9 billion ($5.865 billion, to be exact), which is an 11 percent increase from the same quarter a year [...]