Tag Archives: MARKETING

Web turns marketing and communications on its head

Via Gerry McGovern Traditional marketing and communication is about getting people to do things. Web marketing and communication is about helping people do things. “If you don’t like a particular ad on your screen, just throw it in the bin … Continue reading

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A List of Social Media Marketing Examples

Via Being Peter Kim Peter Kim has compiled an extensive list of Social Media Marketing exmaples – here’s the very tip of the iceberg: Examples of companies using and being used by social media marketing: 3 Italia.  Social networks:  Facebook … Continue reading

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HOW TO: Market to Bloggers According to Timothy Ferriss

Via Mashable November 19, 2008 – 1:29 pm PDT – by Andrew Warner Andrew Warner is an Internet entrepreneur and the founder of Mixergy.com. Tim Ferriss’ relationships with bloggers helped him reach the New York Times bestseller list with his … Continue reading

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Widgadget Lets You Build Viral Marketing Widgets | The Startup Review

Via Mashable Company Widgadget 20-Word Description Widgadget is the community portal for widget creation and distribution. It wishes to popularize widgets for users, bloggers and brands. CEO’s Pitch Widgadget is designed to help users, bloggers, brands and agencies spread their … Continue reading

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JetBlue Twitters its New Terminal

Via the New York Times By Micheline Maynard How else would an airline inaugurate a new terminal these days, except by Twittering it? JetBlue Airways, which began flying to and from its new home at John F. Kennedy International Airport … Continue reading

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YouTube Dips its Toe into Post-Roll Video Advertising

Via Mashable October 2, 2008 – 9:10 am PDT – by Paul Glazowski 3 Comments YouTube has been experimenting with various ways to make its voluminous business a very profitable one. It’s been months since the company first introduced graphical … Continue reading

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Create a Wow Technology Conference With Word-of-Mouth Marketing

Via Mashable October 1, 2008 – 11:18 am PDT – by Jennifer Leggio This is a guest post written by Jennifer Leggio, who writes about enterprise trends around social media, including security, privacy and reputation issues, for ZDNet. You’re a thought leader … Continue reading

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