Jun Loayza is the Co-Founder and CMO of Future Delivery. He authors a blog at Junloayza.com.

Twitter is my news stream. I use it to get the best news and information from people that I trust and admire. I barely even use my Google Reader anymore because I carry my Twitter with me everywhere I go.

As you find more and more interesting and valuable people to follow, you’re going to find it difficult to keep track of all of the tweets you receive. You’re going to need something to help you manage all of the noise.

Just take a look at Gary Vaynerchuk (2,800+ following) and The Busy Brain (5,000+ following). I’m sure that at times, it gets difficult for each to keep track of all of their tweets because of the sheer volume they get in their stream.

So what do you do when you want to quiet the Twitter noise but don’t want to de-friend people? You currently have a few options:

1. Instead of listening to all of the noise, you can focus in on certain signals
2. You can use a platform to group your favorite tweeples and focus only on them
3. You can mute the tweeps that you don’t want to receive tweets from

Focus on the signal rather than the noise

Just Signal
Just Signal is an early-stage site that promises to stream in the tweets and FriendFeeds that you are interested in. The way they facilitate this is through a “filter” text box. In the text box, you input all of the keywords that you would like to filter in from Twitter, and they will feed “almost in real time.”

Tweetbeep
Tweetbeep is a great site that is very similar to Google Alerts. Using Tweetbeep, you can track any keywords that you want on Twitter and instantly get emailed when your keyword has been tweeted. This platform is much better than Just Signal because you don’t have to sit idly waiting for your keywords to stream in. With Tweetbeep, you just set your keywords and let them come into your email box.

Twilert
Another great alternative is Twilert. Like Tweetbeep, Twilert lets you create keywords that are tracked on Twitter and sent to you via email. Put simply, it’s Google Alerts for Twitter.

Isolate your favorite tweeple from the rest

To be perfectly honest, I’m a twhirl fan, but Tweetdeck has a killer function called Tweetdeck Groups that allows you to isolate your favorite tweeple from the rest of the noise. Just choose who you want to stand out, and Tweetdeck will create a column specifically for this user’s feed.

This is especially useful when you’re following over 300 people. So instead of sifting through all of the noise, just go to your favorite group and read the tweets that matter most to you.

You can view a comparison of Tweetdeck and twhirl here.

I just want to MUTE the noise

Twalala promises to mute certain people on Twitter without actually de-friending them. Why on earth would you want to actually mute someone?

• If you don’t want to see someone’s rant about their bad day at the office, you can mute them for the day.

• If you missed the season finale of Dancing with the Stars and don’t want to find out who won, you can mute any tweets with the keywords “Dancing with the Stars.”

Twalala feels that people would rather mute than de-friend because de-friending can be seen as offensive. Also, many people wouldn’t want others to know that they have just de-friended them, especially with sites like Qwitter out there.

Of course, by muting the people you follow, you selectively lose the opportunity to read that great 10% of information or breaking news that you would have received otherwise.

How do you manage your volume of tweets? Leave your favorite tips in the comments.

Image courtesy of iStockphoto, mevans