Tag Archives: branding

YouTube Brands: 5 Outstanding Leaders in YouTube Marketing

Via Mashable by Catherine-Gail Reinhard Catherine-Gail Reinhard is creative director at Videasa, an agency that focuses on creating video infotainment for the web and emerging media platforms. You can follow her on Twitter. As YouTube () has grown into the … Continue reading

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A Control Freak’s Guide to Social Media Influence

Via Mashable March 24th, 2009 | by Paul Worthington Paul Worthington is head of Strategy for Wolff Olins New York. You can follow his updates on Wolff Olins’ TumblrTumblr reviews and TwitterTwitter reviews. Losing control is a primary reason stated … Continue reading

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Why Brands ABSOLUTELY DO Belong on Twitter

Via Mashable December 14, 2008 – 6:54 pm PDT – by Lon S. Cohen 29 Comments Lon S. Cohen is a writer and social media strategist. He is @obilon on Twitter. A Mashable article by Dr. Mark Drapeau was passed … Continue reading

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10 Ways Personal Branding Can Save You From Getting Fired

Via Mashable December 10, 2008 – 9:03 am PDT – by Dan Schawbel 5 Comments Dan Schawbel is the author of Me 2.0: Build a Powerful Brand to Achieve Career Success (Kaplan, April 09), a Social Media Specialist at EMC … Continue reading

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In the Social Web, We Are All Brand Managers

Via PR 2.0 Effectively organizing, curating, showcasing, and managing a strategically crafted online personal, professional, and corporate brand is critical to how our peers, those we already know and the others we have yet to meet, perceive us in the … Continue reading

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How to Execute (Against) Your Resume

Via Mashable October 15, 2008 – 10:02 am PDT – by Mark Drapeau13 Comments Anyone who has pried opinions out of me (or seen my eyes glaze over) knows that I admire simple, clear language and despise buzzwords and jargon. Well, … Continue reading

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Are Politics Damaging Your Brand?

Via Mashable October 7, 2008 – 3:01 pm PDT – by Rob Diana19 Comments With the presidential election soon upon us, politics are at the forefront of many discussions. Given that “brand management” is such a hot topic, should these political … Continue reading

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