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The Coming Change in Social Media Business Applications

Via Social Media Today.biz
The Coming Change in Social Media Business Applications

Newspapers are Old News

Via PR 2.0
by Brian Solis
As a follow up to my post, “Extra Extra, Read All About It! Newspapers Respond to the Social Web,” new research emerges that documents the looming exit of print newspapers as a primary source of national and international news.
According to the Pew Research Center for the People & the Press, a [...]

How to manage an intranet

Via Gerry McGovern
Traditional managers often lack the skills required to understand if an intranet is successful or not.
I was once talking to a manager about how the intranet could save staff time and make things easier, when he shook his head dismissively. “It’s not the job of management to make life easier for staff,” he [...]

Web content migration: disastrous strategy

Via Gerry McGovern
There is probably no worse strategy for an intranet or public website than content migration. It is doomed to failure from the very start.
Joe the manager picks up a jug. Inside that jug is milk that is curdled, sour and foul smelling. As Joe shakes the jug the solids and water separate and [...]

College Media Has Come A Long Way Online

Via Media Shift
by Bryan Murley, November 19, 2008
With the swift pace of change in the media landscape, it’s easy to overlook how far college news media has come in a short time. There has been some great innovation in college media, even as some lag behind.
I was prompted to reflect on this last month, after [...]

Study reminds us why we’re always fixing our parents’ PCs

Via ARS Technica
By Jacqui Cheng | Published: November 17, 2008 - 11:53AM CT
No matter how into gadgets and hardware we are, we’re all forced to face a cold truth every once in a while: our PCs and gadgets sometimes break. What’s important, however, is how often it happens and how easy (or difficult, as the [...]

Business case for deleting content

Via Gerry McGovern
The more you delete, the more you simplify. The more you simplify, the more you increase the chances of your customers succeeding on your website.
I recently worked with an organization that had managed to delete a substantial quantity of content from its website. It was not an easy process. In fact, it took [...]

Online Ad Growth Grinds To A Halt

Via Tech Crunch
by Erick Schonfeld on November 16, 2008

We all know online advertising decelerated in the third quarter, but how bad was the slowdown overall? To find out, we added up the online advertising revenues for Google, Yahoo, Microsoft, and AOL, which together account for the majority of online advertising. In the third [...]

The Very Curious Microsoft-Facebook User Data Relationship

Via Tech Crunch
by Michael Arrington on November 14, 2008

Facebook’s ties to Microsoft go back to 2006 when they first signed an advertising deal. A year later they took a $240 million investment, and the advertising relationship was extended this year.
Those ties may explain why Facebook was willing to ignore its own privacy policy [...]

The 22 Step Social Media Marketing Plan

Via Mashable

November 7, 2008 - 10:11 am PDT - by Peter Kim

Peter Kim is a Senior Partner at Dachis Corporation.  He blogs about social computing and marketing at Being Peter Kim.
Over the past couple of months, I’ve been curating a list of social media marketing examples.  The list started with [...]