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Posts on ‘December 15th, 2008’

How to manage an intranet

Via Gerry McGovern
Traditional managers often lack the skills required to understand if an intranet is successful or not.
I was once talking to a manager about how the intranet could save staff time and make things easier, when he shook his head dismissively. “It’s not the job of management to make life easier for staff,” he [...]

Why Brands ABSOLUTELY DO Belong on Twitter

Via Mashable

December 14, 2008 - 6:54 pm PDT - by Lon S. Cohen 29 Comments

Lon S. Cohen is a writer and social media strategist. He is @obilon on Twitter.
A Mashable article by Dr. Mark Drapeau was passed around on Twitter this Friday, calling for a ban on brands on [...]

News About News, in 140 Characters

Via the New York Times
By JENNA WORTHAM
Published: December 14, 2008
With staff changes and reductions across the media industry, even a blog post can be too time-consuming a way to announce who is in and out of a job. That is why a public relations employee turned to the instant-blogging platform Twitter to create The Media [...]