Daily Archives: October 8, 2008

Ontario Public service woos young recruits with Second Life

Posted on October 8, 2008 by Tyler Knowlton

Via ITbusiness.ca Second Life’s virtual world is providing real-world recruiting help to Ontario Public Service. 10/8/2008 5:00:00 AM By: Brian Jackson A firefighter turns his hose towards the sparse collection of tall pine trees surrounding the building and aims its … Continue reading →

Posted in 2. New Media Trends, Resources - Virtual Worlds | Tagged government, ontario, recruiment, second life | 1 Comment

Google to Sell Ads for Web Games

Posted on October 8, 2008 by Tyler Knowlton

Via the New York Times By SAUL HANSELL Never mind that the advertising market looks bleak. Google still wants to build its share of what little brand advertising there is these days. The company already sells graphic and video advertising on … Continue reading →

Posted in 2. New Media Trends | Tagged gaming, google, online advertising | Leave a comment

Second Life Statistics

Posted on October 8, 2008 by Tyler Knowlton

1. Linden Lab’s ”State of the Virtual World – Key Metrics” This is the most complete stats package Linden Lab has released yet, with data going back to 2002. It indicates numbers of unique accounts, how many accounts have EVER logged … Continue reading →

Posted in Resources - Statistics + Studies | Tagged linden, second life, statistics | Leave a comment

Canada Seeks Digital Cops to Catch Digital Thieves

Posted on October 8, 2008 by Tyler Knowlton

Via Second life research 21 July, 2007 According to PHYSORG.com, “[...] police in Canada are turning to an unusual candidate pool for crime fighters: the virtual world of Second Life. “Policing has to reflect society, and as technology becomes more pervasive … Continue reading →

Posted in Resources - Virtual Worlds | Tagged government, police, second life, security | Leave a comment

Quick Stat: Second Life Boosts Canadian Border Guard Training Scores by 28%

Posted on October 8, 2008 by Tyler Knowlton

Via Virtual Worlds News September 2, 2008 New World Notes has been following the use of a Second Life-based simulation for training Canadian border guards designed by Loyalist College‘s Virtual World Design Centre. It’s saving money and having real-world impacts on the … Continue reading →

Posted in Resources - Virtual Worlds | Tagged canadian border guard, government, second life, statistics | Leave a comment

Canada Post founds virtual city on Second Life

Posted on October 8, 2008 by Tyler Knowlton

Via Media in Canada November 2007 by Terry Poulton Yesterday, Canada Post announced that it has boldly gone to perhaps the last place anyone would have expected it to go: Second Life. Canada Post has founded the virtual city of Maple … Continue reading →

Posted in 2. New Media Trends, Resources - Virtual Worlds | Tagged canada post, government virtual worlds, second life | Leave a comment

Are Politics Damaging Your Brand?

Posted on October 8, 2008 by Tyler Knowlton

Via Mashable October 7, 2008 – 3:01 pm PDT – by Rob Diana19 Comments With the presidential election soon upon us, politics are at the forefront of many discussions. Given that “brand management” is such a hot topic, should these political … Continue reading →

Posted in 2. New Media Trends | Tagged branding, politics, technology | Leave a comment