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Posts on ‘September 4th, 2008’

CNN Heavily Promoting Twitter On Air, Making Big Moves in Social Media

Via Mashable

Out of the hundreds of articles and posts out there on how companies should utilize social media and Web 2.0, CNN seems to be one of the few major corporations out there that have paid attention. CNN is one of the few broadcast networks with an expansive line of shining examples in the Web [...]

Google At Age 10

Via the New York Times - By Miguel Helft
Google applied for incorporation as a business 10 years ago Thursday, according to a timeline supplied by the company. The application was accepted on Sept. 7, which is Sunday.
In that decade, the search engine company has quickly emerged as the most successful business on the Web, [...]

Social Media for Real World Social Change

Via Mashable -
September 4, 2008 — 11:08 AM PDT — by Leslie Poston —

The Real World Change 2.0 series with Leslie Poston is an ongoing look at how people are using social media tools and their personal and professional social media networks to bridge the chasm from the Internet and social media bubble to [...]

The Great Online Advertising Divide Widens

Via Tech Crunch - by Don Reisinger on September 4, 2008

As online advertising spending continues its meteoric rise — the Wall Street Journal is reporting a healthy gain of 20 percent in the second quarter alone — not every form of advertising is enjoying such success. In fact, as economic troubles continue, more and more [...]

New cellphone carrier launching in second half of 2009

Via CBC

Globalive is aiming for 1.5 million subscribers in its first three years.Globalive is aiming for 1.5 million subscribers in its first three years. (Manu Fernandez/Associated Press)
More cellphone competition is on the way as Globalive Communications Inc. is aiming to have Canada’s fourth national wireless service up and running in the second half of 2009.
The [...]

PR 2.0 Essentials (PDF)

Via shiftcomm.com
Why should I read this humongous reference guide? PR 2.0 is here to stay. That’s why we care and why we won’t let go. SHIFT wants to be ahead of the game and participate in the future, not lag behind. That’s why we hope you’ll get excited – like some of us. No, we [...]

PR is Not Dead

Via PR 2.0
Stop the presses…there’s another “PR is Dead” meme that’s circulating the blogosphere again. This time, all that’s new is that many bloggers are revealing that they prefer discovering new and interesting products on their own and breaking the news before anyone else.
Welcome to the news business.
Any print or broadcast news reporter would say [...]

Making Social Networking Matter

Via Mashable - This is a guest post on Mashable written by Marion Freijsen and Adrie Reinders, authors of “The N Factor: How Efficient Networking Can Change the Dynamics of Your Business,” as a part of the Authors@Mashable series.
The N Factor was written to show career-minded people and entrepreneurs that networking is imperative for [...]

Placecast Brings Location-Based Advertising to Eventful

Via Mashable -by Stan Schroeder
Location-based advertising? You’ve seen that, right? Practically every other ad you see on the net is tied to your general location, which is derived from your IP address.
Eventful, however, is a local events site, which means that the ads on it - now delivered by Placecast, described as “the world’s largest [...]

Canadian parties look south for lessons in web campaigning

Via the Globe and Mail -STEVE MERTL - The Canadian Press September 3, 2008 at 5:25 PM EDT

VANCOUVER — Democrat Barack Obama’s historic run to his party’s presidential nomination owes a lot to his campaign’s stunningly successful use of the Web to mobilize support and raise money.
And the lessons of how the Obama campaign exploited [...]